Blog
Melie Bianco Pop-Up Opening Party Recap
We are so excited to be hosting Melie Bianco for the month of April! Last weekend, we threw a party to welcome them. The Whimsy girls got together and made a bunch of tea sandwiches for the occasion. We had salmon salad,...
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Val Girl Summer
Forget Hot Girl Summer — this warm weather season is going to hit a little different. Introducing: #ValGirlSummer. An ode to our best-selling Valentina Collection of Linen Tops, Pants, Shorts + Skirts made to mix and...
On the Road with Jenni Adishian
Whimsy gal Jenni Adishian chats with us about finding fulfillment through her manifestation work, her road trip through Joshua Tree, shares tips on eco-friendly traveling, and reveals what Whimsy pieces she'll be packing on her next trip.
Spend a Morning with our Social Media Assistant
Hi everyone! Aleah here, the Social Media Assistant at Whimsy + Row. I'm the gal liking all the cute pics you tag us in and responding to your sweet comments and messages over on Instagram. I...
Denim Diaries
To celebrate our Denim launch, we sent a few of our Whimsy babes the collection and asked them to share their honest thoughts on the fit and feel of the denim, and to put their personal styling touch on the pieces. Here are their #denimdiaries.
3 Whimsy Outfit Ideas for a Valentines Date or Gals Night In
Valentine's Day is upon us, and it's never too early start planning your outfit, right? If you're in the mood for love (and a little online shopping), we're sharing 3 Valentine's date ideas and the Whimsy outfits and accessories to pair with them.
Whimsy Does Denim
Our denim dreams have finally come true and this is just the beginning. Thanks to our Production Assistant’s Mom, Jenna (aka the Denim Manufacturing Expert) we are able to create our own eco denim! We...
5 Essentials We Can't Live Without for Holidays at Home
The candles are lit, you’re dressed in soft, sustainable loungewear with a warm superfood latte in hand. You’ve officially entered the Whimsy comfort zone. How does it feel?
A Very Sustainable Holiday
As we enter the Holiday season, it’s easy to lose sight of our efforts in sustainability with all of the gift buying and consuming, traveling, decorating and celebrating going on. We want to invite you to stay mindful about the ways in which you celebrate, so we put together some tips for eco-friendly Holiday-ing.
At home with Vicky Nonnon
Meet Vicky — a colorful freelance content creator with a taste for Golde Matcha Lattes and conscious sustainable living. She carries herself with the brightest vibrant energy, reading through her interview is sure to light up your day. So do yourself a favor, and froth up a yummy Turmeric latte, and scroll through our interview with Vicky.
Fall Faves — Team Try On
We've dropped A LOT of new product in the past few weeks so we wanted to take a moment and share our faves with you! Scroll on down to check out what our team has been...
Fall Lookbook — Quarantine Kitchen
We may be staying in and dining at home more these days, but that doesn't mean we can't look good doin' it! Your breakfast nook is now your Parisian cafe, so it's okay to dress like it!
Recycling 101 with @Claggie
Hi there, Kristine here! (aka @Claggie) Recycling is a complicated subject and I’d love to help make it a little easier for you! Here are some helpful tips. Every city’s recycling program is different. They don’t all...
Meet our Designer — Samantha
We wanted to take a second to shine a light on the people who make up Whimsy + Row — a collection of truly inspiring and passionate women. So we're starting this little series so...
At Home With Alyssa Julian
Meet Alyssa — avid coffee drinker, small batch ceramicist, and Community Manager over at The Good Trade (our fav online resource for sustainable living). If you wander shops and boutiques on the east side of Los...
Flora Fan Club
Chances are, you discovered Whimsy + Row through the Flora Pant — the crop flare that has become a staple in sustainable closets everywhere. Since their launch in 2017, we’ve worked hard each season to...
Building Your Sustainable Closet
Written by guest writer, thrifter + Sustainable Fashion Advocate: @ohheyvanessa So, you might be thinking, where do I start? Oftentimes my friends and family would come to me daunted and completely overwhelmed by the idea...
Summer Lookbook — Relax
Hello R-E-L-A-X-A-T-I-I-O-N. Hello sustainable self care. When it comes to staying in, Whimsy's got you covered. From loungey house clothes to candles, to body oil. Shop the Collection here or tap any image to shop. Be...
Summer Lookbook — Cocktails at Home
You deserve a cocktail (+ a cocktail dress). Who says you can't dress up to stay in? We recommend scrolling through with your fav drink in hand. Click on any photo to shop. Cheers! ...