Blog

Elevated Basics
It wasn’t long ago that our best-selling color was rust. But these days, we can't be bothered trying to color-match an outfit with such bold hues. We're all about comfort and getting dressed with ease. We’re busy! Juggling work, new motherhood,...
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Self-Care in 2020: Wellness Trends We Are Excited to Try
We can't talk about sustainability without talking about self-care, the ultimate sustainable act for our own wellbeing. We compiled a list of wellness trends that we are swearing to start living by this year. More,...

Treat Your Gals for Galentine's Day
Your gals are super important in your life and for some odd reason, we don't have an official holiday to celebrate them. We compiled a list of ways you can express your love to your ride-or-dies. Host a...

Sprung on Transitional Pieces
Spring is just around the corner and we're here for it. Thankfully here at Whimsy + Row most of our clothes can be worn all year round, especially if you're in sunny LA. Our clothes...

We Love Our Stockists
Whimsy + Row is blessed to be merchandised in 49 shops around the world! We wanted to take some time to give a few of our lovely stockists a spotlight for some much-needed love and appreciation. Prism holds a special place in our...

Happy Eco-Days: How to Stay Green During the Holidays
With all the joy and excitement during the holidays sometimes we forget to stay consistent with all our sustainable practices. We put together some tips to help you stay green during all the parties and...

Whimsy Holiday Gift Shop + Gift Boxes!
The holidays are finally here! We are the type of gals that plan our gifts for loved ones wayyy in advance. That's why we curated what we think are the BEST gifts for everyone on...

Add Sustainability To Your Beauty Routine
Trying new beauty products is our favorite hobby. Here at Whimsy, we've added a few new brands and products to our collection that you NEED to know and try. Not only are they amazing ingredients, but...

Our Sustainable Laundry Guide

Reduce Your Impact with Whimsy
Not only do we live and breathe sustainable clothing, but every product we use in the office and at home is eco-friendly! We compiled a list of all our favorite products we use and reuse, again and again, and again...

WOMANkind Event Recap
We were so thrilled to combine two awesome reasons to throw a party: women and Earth Day! Yay! Our WOMANkind event was a huge success thanks to our lovely friends, family, sponsors, and vendors. Sending a gigantic...

Bra Friendly? Yes Please.
While it can be great to go braless, sometimes we could use a little more support. We've got your back with some styles that make it easy to ditch the visible straps and just hang out. Click to shop....

Bye 2018, Hey 2019!
We're only a few hours away from the new year, let's take some time to reflect on what an incredible year it's been! 2018 was full of accomplishments, milestones and surprises. This year we turned...

Ooh la la, Flora + Lola are back!
Your favorites are back in a full restock, and just in time for the holidays! Will you treat someone you love, or will you treat yourself? Whichever it is, we support it. We're proud to...

Happy Holidays from Whimsy + Row...
The Holiday season is not only our busiest time, but our happiest time! Everything from parties with spiked cider to shiny outfit options, we love being festive. You knowwww we've been playing holiday music on repeat...
Hurray, It's Our Grand Opening!
Oh hey, a lot has changed since we last chatted. We hope you've been well, we're doing fantastic! We recently opened our very own storefront in Mar Vista last weekend, and we couldn't be more thrilled...

Meet The Nora Tee
Getting familiar with... The Nora Tee: The newest addition to the Whimsy crew, the Nora is a classic ringer that you'll want to live in. Thankfully, this tee goes with everything, so you totally can! ;) The Nora...