Women's March: Whimsy x Boyish
Back in January, we teamed up with the ladies at Boyish Jeans to join in on the movement to harness the political power of diverse women and their communities to create transformative social change.





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The Whimsy Wind Down
Hi all, it’s me Rach, It’s with a heavy heart that I announce Whimsy's final chapter. 146 collections 248 original styles 107,989 pieces sold 58,284 orders 38,681 customers $6,230 donated 3,674 trees planted 48...
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Whimsy Farmer's Market
This past Saturday, we brought together two of our favorite things: our newest Cottage Collection and the magic of a neighborhood farmer’s market. Honestly, it felt like the perfect pairing. Our little Highland Park shop...
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Always Back to Polka Dots
Over the years, we’ve experimented with a lot of prints. We’ve found some great printed fabrics at Ragfinders. We've also designed our own patterns from scratch — like our Lady Print. We’ve played with abstract...
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