Flora Fan Club
Chances are, you discovered Whimsy + Row through the Flora Pant — the crop flare that has become a staple in sustainable closets everywhere. Since their launch in 2017, we’ve worked hard each season to improve the fit, getting the...Read Me
Building Your Sustainable Closet
Written by guest writer, thrifter + Sustainable Fashion Advocate: @ohheyvanessa So, you might be thinking, where do I start? Oftentimes my friends and family would come to me daunted and completely overwhelmed by the idea...
Summer Lookbook — Relax
Hello R-E-L-A-X-A-T-I-I-O-N. Hello sustainable self care. When it comes to staying in, Whimsy's got you covered. From loungey house clothes to candles, to body oil. Shop the Collection here or tap any image to shop. Be...
Summer Lookbook — Cocktails at Home
You deserve a cocktail (+ a cocktail dress). Who says you can't dress up to stay in? We recommend scrolling through with your fav drink in hand. Click on any photo to shop. Cheers! ...
Founder's Note : Plastic Free July
Hi friends, It’s me Rach! I’ve been a little trashier than I’d hoped this Plastic Free July. Before the pandemic, I was on a roll — but with our current times, it’s extremely difficult to...
Summer Lookbook — The Picnic Edit
We’re keeping the summer hangs close to home — like backyard close. Tap any image to shop effortless styes made for summer. Or click here.
At home: With Claggie
Kristine Claghorn (a.k.a. Claggie) is the definition of a modern renaissance women. She's a creative producer, vintage shop owner, stylist, and sustainable advocate. The list goes on. We chatted about what she's been up to...
How to Stay Sustainable During a Pandemic
Written by Sustainable Fashion Writer + Content Creator: Audrey Stanton. Most of us hoped things would be different by now. Maybe we knew, deep down, that the COVID-19 pandemic wouldn’t be eradicated this summer, but...
Social Justice and Sustainability
Written by Sustainable Fashion Writer + Content Creator: Audrey Stanton Graphic by Leah Thomas of @greengirlleah We’ve found ourselves in a moment of long-awaited awakening: white people are finally acknowledging and reckoning with systemic...
Black Lives Matter
We hope you will join us in donating your attention, time, and money to the cause. *featured art is by @sacree_frangine* Whimsy + Row is a small team of 3 full-time employees, and 7 part-time freelancers committed to...
Our Guide to Saving Water
Today is World Water Day. What better time than now to take a step back and reassess how we're protecting our most precious resource. - About 2.2 billion people living don't have access to safe water...
Women's March: Whimsy x Boyish
Back in January, we teamed up with the ladies at Boyish Jeans to join in on the movement to harness the political power of diverse women and their communities to create transformative social change.
Gifting Suite + Sustainable Flower Arranging Event Recap
Whimsy + Row FW19 Collection has finally arrived! We invited our favorite bloggers to hang out at our shop and try on our new items while they create some sustainable bouquets (no water needed!) We also had...
Self-Care in 2020: Wellness Trends We Are Excited to Try
We can't talk about sustainability without talking about self-care, the ultimate sustainable act for our own wellbeing. We compiled a list of wellness trends that we are swearing to start living by this year. More,...
Treat Your Gals for Galentine's Day
Your gals are super important in your life and for some odd reason, we don't have an official holiday to celebrate them. We compiled a list of ways you can express your love to your ride-or-dies. Host a...
Sprung on Transitional Pieces
Spring is just around the corner and we're here for it. Thankfully here at Whimsy + Row most of our clothes can be worn all year round, especially if you're in sunny LA. Our clothes...
We Love Our Stockists
Whimsy + Row is blessed to be merchandised in 49 shops around the world! We wanted to take some time to give a few of our lovely stockists a spotlight for some much-needed love and appreciation. Prism holds a special place in our...
2019 Lookback + 2020 Goals