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Our Guide to Saving Water

03.22.20

Our Guide to Saving Water

Today is World Water Day. What better time than now to take a step back and reassess how we're protecting our most precious resource. - About 2.2 billion people living don't have access to safe water - This year, the UN...

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Hurray, It's Our Grand Opening!
11.02.18
Hurray, It's Our Grand Opening!

Oh hey, a lot has changed since we last chatted. We hope you've been well, we're doing fantastic! We recently opened our very own storefront in Mar Vista last weekend, and we couldn't be more thrilled...

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Meet The Nora Tee
03.20.18
Meet The Nora Tee

Getting familiar with... The Nora Tee: The newest addition to the Whimsy crew, the Nora is a classic ringer that you'll want to live in. Thankfully, this tee goes with everything, so you totally can! ;) The Nora...

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Meet The Louisa Top
01.17.18
Meet The Louisa Top

Getting familiar with... The Louisa: A slightly cropped, modern tank with a tie-back and baby v neck. Perfect to transition into spring, easy to layer with or to wear all on it's own. Named after Louisa...

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Meet The Freya Puff Jacket
12.21.17
Meet The Freya Puff Jacket

Getting familiar with... The Freya:  When it comes to the colder seasons, it's aaall about staying warm and cozy. And when it comes to the Freya Jacket, it's nothing but coziness. Featuring long sleeves and...

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Meet The Maya Top
11.21.17
Meet The Maya Top

Getting familiar with... The Maya: This simple, relaxed button-up was made for layering, dressing up or dressing down. Wear the Maya all year round, for any occasion, and with pretty much anything. Named after writer and activist...

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Whimsy Gift Guide
11.17.17
Whimsy Gift Guide

Tis' the season for gifting, we've got gift guides for the home, for her, for him. Holiday shopping DONE! 

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Meet The Madeline Overall
11.14.17
Meet The Madeline Overall

Getting familiar with... The Madeline: The ultimate overalls: adjustable, ample pocket space and straight-legged. Relaxed fit and made for Fall layers. Named after author Madeline L'Engle, wear with grace and magic.  Handmade in our Los...

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Meet The Alice Skirt
11.07.17
Meet The Alice Skirt

Getting familiar with... The Alice: Need an easy-going, easy-to-wear Fall piece? Look no further, the Alice Skirt is here. An a-line, tailored mini with buttons down the front = major French girl vibes. Named after novelist...

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Meet The Lola Dress
10.31.17
Meet The Lola Dress

Getting familiar with... The Lola Dress: a fresh take on last Summer's best-selling Marianne Dress. Not sure what to wear to that holiday party? The Lola's got your back and is bound to impress. Keep...

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F/W '17 Launch Party
10.06.17
F/W '17 Launch Party

 Fall is finally here, and so is our Fall/Winter 2017 Collection! We were over the moon with excitement to be able to share the newest line with all of you, so of course as is Whimsy + Row...

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Photographer Spotlight: Kate Rentz
09.13.17
Photographer Spotlight: Kate Rentz

Photographer, director, model, adventurer, brand ambassador, story teller, and so much more, our muse and good friend Kate Rentz is a lady of many talents. Landscapes, travels and a myriad of other natural subjects are...

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Meet The Kira Romper
09.09.17
Meet The Kira Romper

The easiest uniform you'll ever wear, our Kira Romper is made to slip on and go! Featuring two spacious front pockets made for storing love notes, wildflowers and everything in between. Pro tip: Pair with a basic tee...

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WR X TGK X Modo Pop Up
08.24.17
WR X TGK X Modo Pop Up

Being an eco-friendly brand, giving back is something that pushes and motivates us everyday. In light of this theme, we were inspired to team up with two of our very favorite brands who do just...

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Linen It Up
08.11.17
Linen It Up

We're not ready for summer to be over yet that's why we will be living in linen for another 2 months! Are you with us? When we created our most recent summer collection, we searched...

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Maker Spotlight : Mariana of Easy to Breathe Ceramics
07.26.17
Maker Spotlight : Mariana of Easy to Breathe Ceramics

Based in sunny Ojai, Mariana of Easy to Breathe creates small batch ceramics in her home studio. We took to the road and visited her to get a closer look at her process, and collaborated...

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Things Are Warming Up
06.28.17
Things Are Warming Up

The sun is coming out and we're letting down our hair, because Summer is finally here! Fortunately, we designed our Eco Friendly Collection with you in mind. Guaranteed to ease you right through this sunny...

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Meet the new Jane Dress
06.13.17
Meet the new Jane Dress

Skip into summer with this vintage inspired maxi dress! The new Jane Dress comes in two colorways: all black or in black & white floral. This dress is easy to wear with its flowy, feminine...

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