A Floral Story

A Floral Story - Whimsy & Row

Above: The Pink and Brown Floral Wrap Dress + Rosie Dress in Black

Spring might just be our favorite season, everything is so lush and colorful. This year we went to Lake Elsinore for the super bloom. We teamed up with photographer Michelle Terris to shoot our new earth friendly pieces among all the wild flowers.

Valentina Tie Crop in Multi Linen paired with the Delia Pinafore in Tan + Nellie Black Bodysuit with the Valentina Wide Leg Trouser in Multi Linen

Jeanne Crop in Black Floral

Ella Maxi Dress in Black Dots

Marianne Wrap Dress in Brown Floral + Ella Maxi Dress in Black Dots

Ella Maxi Dress in Black Dots + Jane Maxi Dress in Black Rayon Twill

ALL MADE IN DTLA FROM RECYCLED FABRIC

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The Whimsy Wind Down - Whimsy & Row

The Whimsy Wind Down

Hi all, it’s me Rach, It’s with a heavy heart that I announce Whimsy's final chapter.   146 collections 248 original styles 107,989 pieces sold  58,284 orders 38,681 customers $6,230 donated 3,674 trees planted 48...

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Whimsy Farmer's Market - Whimsy & Row

Whimsy Farmer's Market

This past Saturday, we brought together two of our favorite things: our newest Cottage Collection and the magic of a neighborhood farmer’s market. Honestly, it felt like the perfect pairing. Our little Highland Park shop...

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Always Back to Polka Dots - Whimsy & Row

Always Back to Polka Dots

Over the years, we’ve experimented with a lot of prints. We’ve found some great printed fabrics at Ragfinders. We've also designed our own patterns from scratch — like our Lady Print. We’ve played with abstract...

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