Behind the Scenes of the Careway Shoot
The Care-away Cabin was indeed the perfect location for our promo video (coming soon) and lookbook. The rustic cabin was nestled amongst redwoods that tickled the clouds in Kings Canyon National Park. Our team included our amazing photographer who shot the lookbook along with above photos, Blake Bronstad, our awesome videographer William Perls, who is currently editing the promo video that will appear on our homepage, and our lovely models Soleil Kellar, Hanna Petrini, and Pernilla Ojergren. We had so much fun on this project and will without a doubt be returning to the redwoods for a future shoot.
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Love Your Linen (it’s cool to care)
We all love a crisp linen outfit and our summer whites, but let’s be honest, they don’t always love us back. Between matcha drips, red wine spills, and morning coffee mishaps, life happens. And we’re...
Elevated Basics
It wasn’t long ago that our best-selling color was rust. But these days, we can't be bothered trying to color-match an outfit with such bold hues. We're all about comfort and getting dressed with ease. We’re...
Meet L.PAULET: The Masters Behind Our Sustainable Sweaters
When it comes to creating high-quality, eco-friendly knitwear, L.PAULET is in a league of its own. This Fair Trade Peruvian factory has been crafting beautiful, sustainable textiles for nearly two decades, blending traditional craftsmanship with modern...