Summer Capsule Collection

Summer Capsule Collection - Whimsy & Row
Summer, we already miss you. Like you always do, you went by so quickly. We wanted to take a moment and reflect. With the launch of our first capsule collection, this was a monumental summer for us. All of our designs are eco-conscious and entirely made from deadstock recycled fabrics in Downtown Los Angeles. We created the line to fill a gap in the sustainable fashion movement, a lack of affordable and wearable styles. Founder, Rachel Temko collaborated with Eva Ozon, an LA based designer with 10+ years in the fashion industry, to create this collection inspired by classic and vintage pieces with modern, flirty twists. It’s a huge benchmark for us and the start of making our own goods, which has always been our dream. Sustainable clothing is the start, but have many more projects and collaborations in the works. 
To celebrate our debut we hosted a weekend pop-up on Abbot Kinney at Milkmade. To kick off the event we had a launch party sponsored by PF Candle and Health Ade Kombucha. The weekend was filled with incredible people, great laughs, major retail therapy and many many cocktails! Along with all these new memories we were featured in some amazing press (see end of post for articles). Keep scrolling to get the full summer collection experience...

Read More

Small Biz Saturday Deals - Whimsy & Row

Small Biz Saturday Deals

In the spirit of Small Business Saturday, we've partnered with some of our favorite small brands to give you access to a special deal on their products. Shop small + support someone's dreams!       ...

Read Me
You're Invited! Whimsy + Bows Party! - Whimsy & Row

You're Invited! Whimsy + Bows Party!

  Join us at the shop for our Annual Holiday Party! Oysters will be shucking, Holiday drinks will be flowing, vinyl will be spinning, bow and dried orange ornaments will be DIY'ing, and of course clothes and...

Read Me
Lookbook: In The Yard - Whimsy & Row

Lookbook: In The Yard

For cool crisp mornings,  foraging + long walks in the woods — discover our collection of Organic Cotton, quilted coats + sturdy denim to adventure in. Tap any image to shop, or view the whole collection...

Read Me