Meet the new Jane Dress

Meet the new Jane Dress - Whimsy & Row

Skip into summer with this vintage inspired maxi dress! The new Jane Dress comes in two colorways: all black or in black & white floral. This dress is easy to wear with its flowy, feminine design and side pockets. Going to the beach? Both color choices make for a perfect casual bohemian feel with your sandals and sun hat. What about a night out on the town? Try this dress with a leather jacket and heels! Grab this bestseller before its gone! Remember nothing haunts us like the things we didn’t buy!

Handmade in LA from recycled fabric!

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Whimsy Farmer's Market - Whimsy & Row

Whimsy Farmer's Market

This past Saturday, we brought together two of our favorite things: our newest Cottage Collection and the magic of a neighborhood farmer’s market. Honestly, it felt like the perfect pairing. Our little Highland Park shop...

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Always Back to Polka Dots - Whimsy & Row

Always Back to Polka Dots

Over the years, we’ve experimented with a lot of prints. We’ve found some great printed fabrics at Ragfinders. We've also designed our own patterns from scratch — like our Lady Print. We’ve played with abstract...

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A Turning Point + Our First Drop of the Year - Whimsy & Row

A Turning Point + Our First Drop of the Year

Hi all, it's me Rach! February has felt like one of those months where everything is quietly shifting behind the scenes. Samples are approved, we’re officially in production, and for the first time in a...

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