Want to learn more about how our denim was made and what makes it so eco? We explain everything on the blog. Don't miss our Q + A with Denim Manufacturing Expert, Jenna who guided us through the process...
LEARN MOREOur Environmental Impact
WHIMSY DOES DENIM
Made with 100% certified organic cotton, low impact dyes, recycled water, plastic free, and trims, labels & packaging are made from recycled materials.
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Our Denim Journey —
NEW ARRIVALS
The Emma Top is an essential piece of loungewear for colder weather. Stay warm with a waffle knit fitted at...
Emma Crop in Black
$76
What’s warm, versatile and comfy all over? The Westly Jumpsuit, that’s what. This waffle knit one piece can be belted...
Westly Jumpsuit in Rust
$164
The jacket inspired by our founder’s trip to Japan now comes in eco denim! The bestselling Jordan is made with...
Jordan Jacket in Light Blue Denim
$198
The Emma Top is an essential piece of loungewear for colder weather. Stay warm with a waffle knit fitted at...
Emma Crop in Sage
$76
This adorable mini skirt looks amazing paired with our matching Parker Blazer. It has the perfect length to show off...
Parker Skirt in Plaid
$138
An easy mock neck made of the softest upcycled ribbed fabric. Featuring a lettuce frill hem, because it's all about the...
Gigi Top in Cream
$84
The Parker Blazer is light and oversized, made for an easy seasonal transition staple piece. The Parker features two front Welt Pockets...
Parker Blazer in Plaid
$228
No bra, no problem! The Lennon Bando fits tight enough to justify going without your everyday undergarment but loose enough...
Lennon Crop in Cream Rib
$68
Ever wanted an incredibly soft piece to dress up or down? Us too. The Frankie Square Neck Rib Dress features...
Frankie Dress in Black Rib
$172
THE LOLA DRESS
The one that sells out season after season.
The Lola dress is what dreams are made of. This luxurious wrap dress features a deep v-neckline, maxi length and flounce all...
Lola Wrap Dress in Black
$182
The Lola dress is what dreams are made of, now in a silky new rust color. The Lola features a deep...
Lola Wrap Dress in Rust
$182
The Lola dress is what dreams are made of, now in blush. The Lola features a deep v-neckline, maxi length and...
Lola Wrap Dress in Blush
$182
The Lola dress is what dreams are made of, now in blush. The Lola features a deep v-neckline, maxi length and...
Lola Wrap Dress in Hunter Green
$182
The Lola dress is what dreams are made of. This luxurious wrap dress features a deep v-neckline, maxi length and flounce all...
Lola Wrap Dress in Black
$182
The Lola dress is what dreams are made of, now in a silky new rust color. The Lola features a deep...
Lola Wrap Dress in Rust
$182
The Lola dress is what dreams are made of, now in blush. The Lola features a deep v-neckline, maxi length and...
Lola Wrap Dress in Blush
$182
The Lola dress is what dreams are made of, now in blush. The Lola features a deep v-neckline, maxi length and...
Lola Wrap Dress in Hunter Green
$182
The Lola dress is what dreams are made of, now in a silky new rust color. The Lola features a deep...
Lola Wrap Dress in Rust
$182
The Lola dress is what dreams are made of, now in blush. The Lola features a deep v-neckline, maxi length and...
